Belgian artist Fay Bby continues to make her mark with the release of the music video for her latest single ‘Heartrob’. A promising new name to keep an eye on, Fay Bby delivers a sweet bubblegum pop sound, while adding a unique, playful touch that feels entirely her own.

‘Heartrob’ is a flirty, sugar-coated pop track that wraps obsession and heartbreak into a bouncy, feel-good moment. The song comes alongside a super cute, retro-leaning music video directed by Theo “TEGE” Gueret. Inspired by a Valentine-coded, analogue world, the visuals perfectly match the song’s cartoonish charm and dreamy pop energy.

This is such a fun release that shows both Fay Bby’s musical identity and visual world coming together beautifully. Definitely an artist to watch!

‘Heartrob‘ is out now on all platforms.